{"id":4058,"date":"2026-03-15T00:29:22","date_gmt":"2026-03-14T15:29:22","guid":{"rendered":"https:\/\/baiforum.jp\/en\/?p=4058"},"modified":"2026-03-19T01:07:34","modified_gmt":"2026-03-18T16:07:34","slug":"en102","status":"publish","type":"post","link":"https:\/\/baiforum.jp\/en\/events\/en102\/","title":{"rendered":"Lecture by Dr. Jonnie Penn <br>\u201cRise of the Intention Economy: How Generative AI Transforms the Attention Economy\u201d (23 March 2026)"},"content":{"rendered":"<p><span class=\"BZ_Pyq_fadeIn\">We <\/span><span class=\"BZ_Pyq_fadeIn\">are <\/span><span class=\"BZ_Pyq_fadeIn\">pleased <\/span><span class=\"BZ_Pyq_fadeIn\">to <\/span><span class=\"BZ_Pyq_fadeIn\">host <\/span><span class=\"BZ_Pyq_fadeIn\">a <\/span><span class=\"BZ_Pyq_fadeIn\">lecture <\/span><span class=\"BZ_Pyq_fadeIn\">by Professor <\/span><span class=\"BZ_Pyq_fadeIn\">Jonnie <\/span><span class=\"BZ_Pyq_fadeIn\">Penn<\/span> (<span class=\"BZ_Pyq_fadeIn\">Leverhulme <\/span><span class=\"BZ_Pyq_fadeIn\">Centre <\/span><span class=\"BZ_Pyq_fadeIn\">for <\/span><span class=\"BZ_Pyq_fadeIn\">the <\/span><span class=\"BZ_Pyq_fadeIn\">Future <\/span><span class=\"BZ_Pyq_fadeIn\">of <\/span><span class=\"BZ_Pyq_fadeIn\">Intelligence, <\/span><span class=\"BZ_Pyq_fadeIn\">University <\/span><span class=\"BZ_Pyq_fadeIn\">of <\/span><span class=\"BZ_Pyq_fadeIn\">Cambridge) <\/span><span class=\"BZ_Pyq_fadeIn\">on <\/span><span class=\"BZ_Pyq_fadeIn\">Monday, <\/span><span class=\"BZ_Pyq_fadeIn\">23 <\/span><span class=\"BZ_Pyq_fadeIn\">March <\/span><span class=\"BZ_Pyq_fadeIn\">2026, <\/span><span class=\"BZ_Pyq_fadeIn\">at <\/span><span class=\"BZ_Pyq_fadeIn\">16:<\/span><span class=\"BZ_Pyq_fadeIn\">00<\/span><span class=\"BZ_Pyq_fadeIn\">, <\/span><span class=\"BZ_Pyq_fadeIn\">titled <\/span><em data-start=\"362\" data-end=\"448\"><span class=\"BZ_Pyq_fadeIn\">\u201c<\/span><\/em><span class=\"BZ_Pyq_fadeIn\">Rise <\/span><span class=\"BZ_Pyq_fadeIn\">of <\/span><span class=\"BZ_Pyq_fadeIn\">the <\/span><span class=\"BZ_Pyq_fadeIn\">Intention <\/span><span class=\"BZ_Pyq_fadeIn\">Economy: <\/span><span class=\"BZ_Pyq_fadeIn\">How <\/span><span class=\"BZ_Pyq_fadeIn\">Generative <\/span><span class=\"BZ_Pyq_fadeIn\">AI <\/span><span class=\"BZ_Pyq_fadeIn\">Transforms <\/span><span class=\"BZ_Pyq_fadeIn\">the <\/span><span class=\"BZ_Pyq_fadeIn\">Attention <\/span><span class=\"BZ_Pyq_fadeIn\">Economy.<\/span><em data-start=\"362\" data-end=\"448\"><span class=\"BZ_Pyq_fadeIn\">\u201d<\/span><\/em><\/p>\n<p><b>\u25c7Date &amp; Venue<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30fb<\/span>Date and\u00a0Time:\u00a023\u00a0March\u00a02026 (Monday), 16:00\u2013\u00a0(within\u00a02\u00a0hours)<br \/>\n<span style=\"font-weight: 400;\">\u30fb<\/span><span style=\"font-weight: 400;\">In-person Venue: Conference Room (\u4f1a\u8b70\u5ba4), 1st Floor, <a href=\"https:\/\/fukutake.iii.u-tokyo.ac.jp\/english\/access.html\">Fukutake Hall<\/a>, Interfaculty Initiative in Information Studies, Hongo Campus, The University of Tokyo (Subject to change)<br \/>\n\u30fbOnline Participation: Zoom access information will be sent at 12:00 noon on the day of the event to those who have completed registration.<br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fbLanguage: English (Japanese subtitles available)<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fbHow to register: Pre-registration is required for both in-person and online participation. Please register via the following link:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><br \/>\n<strong><a href=\"https:\/\/forms.gle\/E7JJq1qLupMcrRL88\" target=\"_blank\" rel=\"noopener\">Sign Up Here<\/a><\/strong><\/p>\n<p>(Registration will close once capacity is reached.)<\/p>\n<p><b>\u25c7Lecturer<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><strong>Dr. Jonnie Penn, FRSA<\/strong><br \/>\n<\/span>Co-lead of the Master of Studies in AI Ethics and Society programme at the Leverhulme Centre for the Future of Intelligence and Research Fellow in the History of AI.<\/p>\n<p>Dr. Jonnie Penn, FRSA, is a historian of information technology, broadcaster, and public speaker. He is an Affiliate at the Berkman Klein Center at Harvard Law School, a Research Fellow at St. Edmunds College at the University of Cambridge, a New York Times bestselling author, and a fellow of the Royal Society of the Arts. Jonnie co-leads the <a href=\"https:\/\/www.lcfi.ac.uk\/education\/mst\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.lcfi.ac.uk\/education\/mst\/&amp;source=gmail&amp;ust=1773924487522000&amp;usg=AOvVaw0kdBYFDPIAqdf_ZYmNJEuo\">Master of Studies in AI Ethics and Society<\/a> programme at the Leverhulme Centre for the Future of Intelligence as well as being a Research Fellow in the History of AI. He has held prior fellowships at the MIT Media Lab, Google, and the British National Academy of Writing. He writes and speaks widely about the future of work, data governance, youth and worker empowerment, and sustainable digital technologies.<\/p>\n<p><b>\u25c7Organized by<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">B\u2019AI Global Forum, Institute for AI and Beyond, The University of Tokyo<\/span><\/p>\n<p><b>\u25c7Inquiry<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">B\u2019AI Global Forum Office<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">bai.global.forum[at]gmail.com\uff08Please change [at] to @\uff09<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are pleased to host a lecture by Professor Jonn<\/p>\n<div class=\"continue-reading-wrapper\"><a href=\"https:\/\/baiforum.jp\/en\/events\/en102\/\" class=\"continue-reading\">Continue Reading<i class=\"ion-ios-arrow-right\"><\/i><\/a><\/div>\n","protected":false},"author":14,"featured_media":0,"parent":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[7,371,388],"class_list":["post-4058","post","type-post","status-publish","format-standard","hentry","category-events","tag-ai","tag-ai-risks","tag-intention-economy"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/posts\/4058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/comments?post=4058"}],"version-history":[{"count":10,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/posts\/4058\/revisions"}],"predecessor-version":[{"id":4106,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/posts\/4058\/revisions\/4106"}],"wp:attachment":[{"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/media?parent=4058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/categories?post=4058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/baiforum.jp\/en\/wp-json\/wp\/v2\/tags?post=4058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}