Interactive Lecture by Dr. Paolo Granata
“Playing with Marshall McLuhan’s ‘Laws of Media’”

The B’AI Global Forum will hold an interactive lecture by Dr. Paolo Granata entitled “Playing with Marshall McLuhan’s “Laws of Media”” on June 7, 2024.

This event offers a lecture on the perspectives of one of the most influential thinkers of the 20th century, Marshall McLuhan, along with interactive works to form viewpoints connecting technological innovation and creativity.

We encourage those who are interested to participate.

◇Date & Venue

・Date: June 7, 2024 (Fri), 5:00-6:30 pm (JST)
・Venue: Room 92B, 9th floor, Bldg.2, Faculty of Engineering, Hongo Campus, UTokyo
・Format: On-site only
・Language: English
・No pre-registration required

◇Lecturer

Dr. Paolo Granata (Associate Professor at St. Michael’s College, the University of Toronto)

Paolo Granata is an Associate Professor at St. Michael’s College in the University of Toronto.

As a leading expert in media ecology – nurtured by the centuries-old tradition of his Alma Mater, the University of Bologna – his research and teaching interests lie broadly in the areas of media ethics, semiotics, print culture, and visual studies. Since 2011, he has been a Marshall McLuhan Centenary Fellow at the University of Toronto.

More info at: www.paologranata.it

◇Abstract

Join us for a special event where innovation meets creativity through the lens of one of the most influential thinkers of the 20th century, Marshall McLuhan.

Paolo Granata, a Professor at the University of Toronto, will present “The Medium”, a boardgame that challenges players to decode the essence and impact of technological innovation using McLuhan’s Laws of Media, also known as the McLuhan Tetrad. This framework offers a critical lens to analyze any medium, technology, or human innovation, providing insights into its role and effects within the human-technology ecosystem.

During the event, Professor Granata will give an insightful presentation on the development method and process behind designing this educational board game. Participants will then have the chance to engage with the game. This hands-on experience encourages participants to uncover hidden patterns of technological influence and recognize the intended and unintended consequences of human innovation.

◇Organizer
B’AI Global Forum, Institute for AI and Beyond, The University of Tokyo

◇Supported by
The Institute for AI and Beyond, The University of Tokyo
Graduate School of Interdisciplinary Information Studies, ITASIA course, The University of Tokyo

◇Inquiry
B’AI Global Forum Office
bai.global.forum[at]gmail.com（Please change [at] to @）

Interactive Lecture by Dr. Paolo Granata “Playing with Marshall McLuhan’s ‘Laws of Media’”

Interactive Lecture by Dr. Paolo Granata
“Playing with Marshall McLuhan’s ‘Laws of Media’”